Former Chief Marketing Officer of Vodafone Ghana and current Tigo DRC CEO, Uche Ofodile joins Facebook.
The influential business leader shared the news her new career move on her social media profiles. She joins Facebook as Regional Head, Africa for Express Wi-Fi.
Uche expressed her happiness on taking the new role and alluded to the saying that ‘when you find a job you love, it doesn’t feel like work’. In her post, she also announced that she will be moving to London, a city she and Jeff (Captain Planet) loves.
Uche Ofodile is a senior business leader with extensive expertise in building businesses in emerging markets. With 10 years in CEO, CMO, and CCO roles, she has been the driving force behind transformative change in blue-chip multinational companies.
As the Chief Commercial Officer with MTS, Uche was instrumental in restructuring the business and relaunching the brand to capture game-changing growth in revenues, brand recognition, and customers. A transition into the food and beverage industry saw Uche serve as the Executive Marketing Director for a high-growth start-up. She spurred significant top-line growth and introduced a first-of-its-kind retail initiative in the Nigerian market to support the company’s aggressive 5-year growth plan.
One of her hallmark achievements is the transformation of Vodafone Ghana from a struggling business, with deteriorating market share, into the country’s #2 telecommunications provider. As Chief Marketing Officer, Uche was instrumental is delivering 3 consecutive years of double-digit revenue growth, resulting in significant awards such as “Telecommunications Company of the Year,” “Best Telecom Brand,” and “Most Admired Brand.”
Most recently, Uche was recruited to serve as CEO of Tigo DRC and transform the business. In 18 months, she rebuilt the business strategy, ignited 20% year-over-year growth, positioned the company for rapid market share gains, and revitalized the workforce through strategic cultural and diversity programs. These strong commercial results catalyzed the acquisition of the company by Orange, the French multinational telecom giant, to deliver significant value to shareholders.
Knowing Uche for her energy and passion, we are of no doubt that Mark’s dream of connecting the word is close to reality in Africa with her addition to his team.
Source: Digital Dialogs