Every Sci-Fi movie and sneaker lovers knows about Back to the Future and Marty McFly’s Nike Air mags. If you don’t then I guess you been living under a rock. In the trilogy’s second film, Michael J. Fox’s character Martin Seamus McFly, better known as Marty, gave us a glimpse of how things would look on October 21st, 2015.
And even though the future according to the movie may have not been fully accurate, Marty’s power-laced Nike sneakers are indeed a reality today. As a speaker head myself, hearing the release of Nike HyperAdapt 1.0 was like a dream to me until I saw a video detail how the sneaker was made and how technology was used to create this masterpiece . The Air Mag in Back to the Future will be released by the end of this year.
First Glimpse of the Nike HyperAdapt 1.0 Self Lacing Shoes
According to the creators, the Nike HyperAdapt 1.0, the first performance vehicle for Nike’s latest platform breakthrough, adaptive lacing. The shoe translates deep research in digital, electrical and mechanical engineering into a product designed for movement. It challenges traditional understanding of fit, proposing an ultimate solution to individual idiosyncrasies in lacing and tension preference.
Functional simplicity reduces a typical athlete concern, distraction. “When you step in, your heel will hit a sensor and the system will automatically tighten,” explains Tiffany Beers, Senior Innovator, NIKE, Inc., and the project’s technical lead.
Then there are two buttons on the side to tighten and loosen. You can adjust it until it’s perfect.
Tinker Hatfield, Nike’s VP of creative concepts and the man who designed the Mags, also sent a letter to Fox saying,
Although the project started as science fiction, we’re now proud to turn that fiction into fact.
In short, the Nike HyperAdapt 1.0 is the first step into the future of adaptive performance. It’s currently manual (i.e., athlete controlled) but it makes feasible the once-fantastic concept of an automated, nearly symbiotic relationship between the foot and shoe.